Episode 150

PR Tips for Online Entrepreneurs: How to Generate Client-Attracting Publicity w/ Dina Behrman [Ep 150]

Published on: 30th May, 2024

Are you an online business owner struggling to get your voice heard in the crowded online space? Tune in to today's episode where I sit down with PR expert, Dina Behrman, who shares her must-know PR tips for entrepreneurs and shows you how to make waves without splashing out on ads or spinning your wheels on social media.

Dina spills the secrets on leveraging the power of the press to catapult your business into the limelight and shares real-life client success stories that prove PR isn't just for the big names, and results are truly limitless! Plus, we discuss the common PR misconceptions that many entrepreneurs have, and Dina reveals tangible tips for getting started with PR so you can start leveraging PR today. By the end of our conversation, you'll have everything you need to take the PR world by storm and see your business AND podcast soar. Tune in now and kickstart your journey with these expert PR tips for online entrepreneurs!

More about Dina Behrman:

Dina Behrman is a former journalist-turned-PR strategist who helps entrepreneurs stop being the internet’s best-kept secret and become the ‘go-to’ expert and create a much bigger impact in the world by sharing their story and expertise in the press. 


Topics covered in this episode:

  • How a former journalist turned her side hustle into a full-time PR strategy business
  • The common challenges business owners face when trying to get media coverage
  • Tips for business owners who want to become a go-to expert in their industry without being famous or having a huge following
  • Dina's client success stories that led to unexpected national (even international!) media attention.
  • How you can leverage PR to attract your dream clients
  • Do you have to pay for publicity or can you achieve great results for free?
  • What's included in Dina's new PR membership and how can it help you get started with media pitching


🔗 Episode mentions and links

Join Dina's PR membership


Connect with Dina Behrman:

Website

Download 3 Secrets To Easily Land Impactful Publicity That Positions You As An Expert & Attracts Perfect-Fit Clients


Connect with Rosemarie:

📱 Say hi on Instagram and share your favourite episode to your stories. Be sure to tag @toobusytopodcast for a chance to win a free 30 min strategy call with me!


👩🏽‍💻Learn more about our podcast launch and growth services or book a call to discuss how we can work together. 

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About the Podcast

Listeners to Clients: Podcasting Tips and Podcast Growth Strategies for Women Solopreneurs
Hey solopreneur! Are you tired of spending endless hours on social media marketing that doesn’t bring in clients?

Does juggling business backend tasks, client work and family demands leave you feeling stretched thin and overwhelmed, with little energy left to focus on marketing?

What if I told you that you could market your coaching or service-based business in a way that takes LESS time but delivers MORE results?

Welcome to The Listeners to Clients Podcast - the go-to resource for women solopreneurs who want to make their podcast the heart of their marketing strategy. If you’re ready to build a sustainable business that supports your lifestyle without sacrificing your time or energy, you’re in the right place.

I’m your host, Rosemarie Callender - Podcast Funnel Strategist and Launch Expert - on a mission to help women experts like YOU ditch the short-form content grind and create a sustainable marketing system around their podcast so they can consistently attract, nurture and convert clients - even when life’s life-ing.

I’ve been where you are - burnt out from posting on social media, chasing likes and unpredictable algorithms - all of which left me feeling like I was doing everything wrong.
I craved a simpler way to market my business that didn’t require me to be everywhere at once. When I started focusing on my podcast as my primary marketing platform it was a game-changer!

My podcast is now my TOP client-conversion tool for my high-ticket offers and I'm here to teach you how to do the same.

This podcast will provide answers to your questions such as:
- How do I convert listeners into clients?
- How do I increase my podcast downloads and grow my audience?
- How do I start a podcast?
- How can I market my business without relying on social media?
- How do I grow my business without social media?

Each episode is packed with podcasting tips, podcast growth strategies and mindset shifts to help you sign more clients, simplify your marketing and grow your online business.

Ready to sign your first (or next) client directly from your podcast? Hit play on the latest episode and let’s make social media optional!

Subscribe wherever you listen, and share this show with a fellow solopreneur ready to embrace marketing without socials.

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Visit the website for more support and resources: www.toobusytopodcast.co.uk

🎙️ This podcast does not accept guest pitches.

About your host

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Rosemarie Callender