Episode 83

7 Proven Steps to Optimising your Podcast Show Notes for Increased Discoverability w/ Anita Dykstra [Ep 83]

Published on: 2nd March, 2023

Want to get your podcast found on Google? If so, making sure that your show notes are optimised - as well as informative and engaging - is key.

In this episode, Anita Dykstra shares tips on how you can optimise your show notes, the best format to use to ensure you're found on Google, the best practices for turning your podcast episode into a blog post and much more!

Anita is an SEO and Pinterest expert on a mission to help coaches, course creators and done-for-you service providers create & grow businesses that lead to more income, impact and freedom using reliable and long-term strategies such as blog, SEO and Pinterest marketing.

So read on if you're serious about driving traffic to your podcast so you can fully maximise the impact of every podcast episode. 

Connect with Anita

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Read Anita's blog

Listen to the Marketing That Leads podcast

Download the 7-step checklist to optimize your podcast show notes


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This podcast is produced by Too Busy To Podcast.

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About the Podcast

Listeners to Clients: Podcasting Tips and Podcast Growth Strategies for Women Solopreneurs
Hey solopreneur! Are you tired of spending endless hours on social media marketing that doesnā€™t bring in clients?

Does juggling business backend tasks, client work and family demands leave you feeling stretched thin and overwhelmed, with little energy left to focus on marketing?

What if I told you that you could market your coaching or service-based business in a way that takes LESS time but delivers MORE results?

Welcome to The Listeners to Clients Podcast - the go-to resource for women solopreneurs who want to make their podcast the heart of their marketing strategy. If youā€™re ready to build a sustainable business that supports your lifestyle without sacrificing your time or energy, youā€™re in the right place.

Iā€™m your host, Rosemarie Callender - Podcast Funnel Strategist and Launch Expert - on a mission to help women experts like YOU ditch the short-form content grind and create a sustainable marketing system around their podcast so they can consistently attract, nurture and convert clients - even when lifeā€™s life-ing.

Iā€™ve been where you are - burnt out from posting on social media, chasing likes and unpredictable algorithms - all of which left me feeling like I was doing everything wrong.
I craved a simpler way to market my business that didnā€™t require me to be everywhere at once. When I started focusing on my podcast as my primary marketing platform it was a game-changer!

My podcast is now my TOP client-conversion tool for my high-ticket offers and I'm here to teach you how to do the same.

This podcast will provide answers to your questions such as:
- How do I convert listeners into clients?
- How do I increase my podcast downloads and grow my audience?
- How do I start a podcast?
- How can I market my business without relying on social media?
- How do I grow my business without social media?

Each episode is packed with podcasting tips, podcast growth strategies and mindset shifts to help you sign more clients, simplify your marketing and grow your online business.

Ready to sign your first (or next) client directly from your podcast? Hit play on the latest episode and letā€™s make social media optional!

Subscribe wherever you listen, and share this show with a fellow solopreneur ready to embrace marketing without socials.

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Visit the website for more support and resources: www.toobusytopodcast.co.uk

šŸŽ™ļø This podcast does not accept guest pitches.

About your host

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Rosemarie Callender