Episode 65

Work Smarter, Not Harder: How Content Repurposing Can Help Maximise Your Reach w/ Cassondra Collins [Ep 65]

Published on: 20th October, 2022

You've created a podcast episode that is informative, entertaining, and engaging But what do you do now? How can you keep the momentum going and continue to grow your audience? You can recycle it! Repurposing your podcast content into multiple pieces of content is a great way to maximise its reach and get the most out of your content.

Tune in to this episode as I chat with Cassondra Collins, a Content Repurposing expert who has leaned on the advice her grandfather gave her at a young age, "work smarter, not harder." She applies this concept to content creation and teaches people how to create new content without creating NEW content.

You will walk away with tips for getting started with repurposing your podcast content, what content you should pull to get your listeners/audience to take action and an easy way you can store your content. 

Connect with Cassondra on Instagram or via her website.

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This podcast is produced by Too Busy To Podcast.

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Show artwork for Listeners to Clients: Podcasting Tips and Podcast Growth Strategies for Women Solopreneurs

About the Podcast

Listeners to Clients: Podcasting Tips and Podcast Growth Strategies for Women Solopreneurs
Hey solopreneur! Are you tired of spending endless hours on social media marketing that doesn’t bring in clients?

Does juggling business backend tasks, client work and family demands leave you feeling stretched thin and overwhelmed, with little energy left to focus on marketing?

What if I told you that you could market your coaching or service-based business in a way that takes LESS time but delivers MORE results?

Welcome to The Listeners to Clients Podcast - the go-to resource for women solopreneurs who want to make their podcast the heart of their marketing strategy. If you’re ready to build a sustainable business that supports your lifestyle without sacrificing your time or energy, you’re in the right place.

I’m your host, Rosemarie Callender - Podcast Funnel Strategist and Launch Expert - on a mission to help women experts like YOU ditch the short-form content grind and create a sustainable marketing system around their podcast so they can consistently attract, nurture and convert clients - even when life’s life-ing.

I’ve been where you are - burnt out from posting on social media, chasing likes and unpredictable algorithms - all of which left me feeling like I was doing everything wrong.
I craved a simpler way to market my business that didn’t require me to be everywhere at once. When I started focusing on my podcast as my primary marketing platform it was a game-changer!

My podcast is now my TOP client-conversion tool for my high-ticket offers and I'm here to teach you how to do the same.

This podcast will provide answers to your questions such as:
- How do I convert listeners into clients?
- How do I increase my podcast downloads and grow my audience?
- How do I start a podcast?
- How can I market my business without relying on social media?
- How do I grow my business without social media?

Each episode is packed with podcasting tips, podcast growth strategies and mindset shifts to help you sign more clients, simplify your marketing and grow your online business.

Ready to sign your first (or next) client directly from your podcast? Hit play on the latest episode and let’s make social media optional!

Subscribe wherever you listen, and share this show with a fellow solopreneur ready to embrace marketing without socials.

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Visit the website for more support and resources: www.toobusytopodcast.co.uk

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About your host

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Rosemarie Callender